When you go out to buy a particular product, you very well have the brand name in mind. And how many times has this happened to you that you bought that product home and when trying to use it, there was something different. If you still thinking what it was let me tell you that you have been cheated. There are millions of brands of various products in the market, but what will let the customer’s know which one is original and which is the replica. Due to duplication, the original products get hammered. The sales of the original decreases and they suffer major losses.
Hologram Stickers and Labels were started in the 70’s and are the perfect solution to duplicity related problems. Holograms offer security and protection against imitation. This is the reason that almost all the products in the market today use hologram stickers and labels to protect their products. Holograms are used by various producers and manufacturers to avoid replication. For e.g. software manufacturers, passport or visa makers, car manufacturers, makers of brand name products, credit card companies, CD producers, telephone sim card distributors, and etc. Hologram products have taken over the market in a huge way. Holograms are made to stick on many different ranges of surfaces like plastic, aluminum foil, wood, leather and paper
Holograms are made using coherent light resources like laser beams and electric beams and this is the reason that they cannot be copied by anyone. The process of coating, finishing, and embossing that they go through, makes them shiny and attractive.
Thus a hologram not only proves the authentication of the product but also helps in protecting the company’s reputation in the market place.
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